April 21st, 2008 
Alex 
This 2008 model seems to be the last for the sporty Hyundai Tiburon two-door hatchback.The Tiburon production will end when the rear-wheel-drive Genesis coupe goes on sale,probably next spring.
John Krafcik, product development vice president for Hyundai Motor America said that Hyundai is looking for a small front-wheel-drive coupe to replace the Tiburon.Most probably the replacement would be similar to the Veloster coupe concept first shown at the Seoul auto show in April 2007.
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[...] Hyundai have been thinking of separating its luxury cars from the common ones and making a new brand, the way Toyota did with Lexus. Could the marketing and branding brainstorming on how to gain more success be the reasons or Hyundai Genesis and upcoming Equus? THE Genesis. The most expensive car built by Hyundai, or Equus, which is expected to be priced at around 60 grand, deposing Genesis of the leader title. For a moment, we come to think if 60 grand is not too much for a (luxury) car. But, as Equus will battle for the podium with BMW 7 Series, and Genesis has justified its 40 grand, luxury car buyers will find this jewel a Korean delicacy. Still, a question remains: how will this separation be perceived by luxury car hunters? Lexus, your move! Posted in Hyundai, News Tags: Equus, Genesis, Hyundai, Hyundai separation, Lexus, Luxury Brand « Upcoming Ferrari California is the New Californian Dream Limited Edition Forester X Columbia to be released in Australia » You can leave a response, or trackback from your own site. [...]